Colour Scheme

digital files can be saved  as CMYK files for the purpose of printing, CMYK being the colours that printers use, Cyan, Magenta, Yellow and Black (they use K for black so it doesn't get mixed up with blue). .My magazine has an emphasis on this old school printing technique by applying it as a colour scheme to represent the DIY aesthetic and culture, once again, building a rapport between my target audience and the product.